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We are Uk's No.1 FOOD BUSINESS CONSULTANTS

What’s your biggest challenge as a food business?

Expert support in food safety compliance, nutritional labelling, packaging design & branding — tailored for UK food businesses.

About us

We Help Food Businesses Stay Compliant & Look Credible

Your Food Tastes Great — But Is Your Business Legally Ready?

Are you?

  • Confused by UK food safety laws?

  • Packaging not compliant or professional-looking?

  • Labels missing allergen, nutrition or ingredient info?

  • Branding not attracting your ideal customers?

  • Afraid of surprise inspections or 1-star hygiene ratings?

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Food Businesses supported across the UK
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Achieve a 98% client satisfaction rate, showcasing innovation
Our services

We offer an extensive array of services tailored to address the specific needs of Small to Mid-Sized Food Brands Across the UK

Protect your customers. Protect your business.

Food Hygiene Training

Train your team the right way — with expert-led Food Hygiene Training, Allergen Awareness, and essential Health & Safety Courses designed for food businesses.

Whether you run a café, catering business, takeaway or food brand, we help ensure your staff are fully trained, legally compliant, and ready for inspections.

Get your labels done right the first time.

Nutritional Labelling

Get accurate, fully compliant nutritional labelling that meets all UK regulations — including clear allergen declarations.

Whether you’re launching a new product or updating your packaging, we make sure your labels are legally sound, retailer-ready, and customer-friendly.

Whether you’re selling in local shops or supplying nationwide, our labelling service ensures your food packaging is aligned with UK FSA regulations and includes mandatory allergen declarations.

Make your product impossible to ignore

Packaging Consultancy

Your packaging is more than just a wrapper — it’s your first impression.

We create attractive, food-safe, and legally compliant packaging that helps your products look professional, stay protected, and meet all UK regulatory standards. We design eye-catching and brand-aligned design and source durable materials for transport and shelf life. We source packaging that are ideal for retail, catering, and D2C food brands

Don’t just sell food — build a brand people remember

Food Branding Development

Great food deserves a brand that stands out.

We help food businesses build powerful, professional brands that attract the right customers, inspire trust, and grow sales — from logo to packaging to messaging. We help with strategic brand identity tailored to your target audience and development of professional visuals that reflect your product’s quality.

"A seamless rebranding experience!"

“I was completely overwhelmed after failing a surprise food inspection — I was facing a potential £5,000 fine and had no idea where to start. Then I found ASO Brands. They stepped in immediately, helped me fix every compliance issue, trained my staff, and even supported me with proper food labelling and packaging. But they didn’t stop there — they also helped me relaunch with a stunning new brand that truly reflects the quality of my food. Thanks to them, my business is now fully compliant, inspection-ready, and attracting more customers than ever!”

Olayide Tolulope
Owner of UrbanJollof
FAQ

Frequently asked questions

Yes. Whether you sell from a home kitchen, online, at markets, or in-store, UK law requires that you follow food hygiene regulations. Our training is tailored for small and home-based food businesses so you stay compliant and inspection-ready. You can get your certification in as low as 6 hours.

Our packaging service includes everything from designing legal-ready labels (with all required info like ingredients, allergens, and nutritional data) to sourcing durable, attractive packaging that meets UK trading standards. We also ensure your packaging tells your brand story.

If your labels don’t clearly list allergens, nutrition information, and ingredients in the correct format, you could face fines or product recalls. We offer full nutritional labelling audits and design services so you stay fully compliant with UK law.

Absolutely. We love working with early-stage food businesses. Our branding solutions include naming, logo design, brand voice, and visuals — all tailored to food businesses wanting to grow trust and visibility from day one.

Most of our clients see major improvements within 7 to 14 days. From food safety training to labelling fixes and packaging updates, we work quickly to get your business inspection-ready without delays — so you can operate with confidence and avoid penalties.

We’ll assess your current food business setup, identify any compliance gaps, and recommend the exact services you need — with no obligation to buy. You’ll also get a free hygiene checklist and labelling starter guide.

Ready to Launch, Grow or Fix Your Food Business?

Your food deserves to be trusted, bought, and loved. Let’s make sure it meets UK standards and stands out in the market.